Generous Lee
The Rist Family Foundation engaged Spiro & Associates to create an event that would benefit two local not-for-profits. The Cape Coral Community Foundation is one of the areas longest standing community foundations awarding scholarships and hosting educational events and Valerie’s House whose mission is to help children and families work through the loss of a loved one together and go on to live fulfilling lives. Their vision is that No Child Will Grieve Alone.
Spiro & Associates met with all parties involved and after our initial meeting and subsequent creative meeting we landed on a detective themed event/character who we named Generous Lee. Generous Lee was on a mission to find the most generous person in all of Lee County. We create multiple animated eblasts that we utilized to draw a sold-out audience. The entire Spiro team had a role at the event and our post event public relations notified our community as to how much was raised.
There’s more where that came from…